Landrover DC100 concept


After my last post of the wrecked super car, I started to get chills looking at a lovely machine smashed up into a box so I thought it was only fitting for this post to be about a new machine.

Landrover have been gracing our roads and our fields for over 60 years first launched in 1948. It was updated in the 1980s with the 90,110 and 127 referring to its lengths in inches.

After 60 years dominating the market for rugged off roaders, they are getting an update due to be released in 2015. Gerry McGovern, Land Rover’s Director of Design, says: “Replacing the iconic Defender is one of the biggest challenges in the automotive design world; it is a car that inspires people worldwide. The DC100 isn’t a production-ready concept, but the beginning of a four-year journey to design a relevant Defender for the 21st century.”

it looks a little too modern for me to make it as a rugged off roader that can handle the wear and tear of life for over 60 years. there are still LandRovers on the road today from the 1940s that actually run better than some of the new cars today.

But as all car manufacturers have been pushing for fewer emissions, it was only time for the gas guzzling, coal-burning to drive its last drive to its grave.

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Author: Nikolai Attard

Just a Malteser living in London, working as a PR/social media consultant and writing about things I find interesting on the side.

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